Optimism for '11 pushes consumer confidence higher

This article talks about how consumers are more confident in the economy then in the previous 5 months. These reports come out despite the weakening in home prices, and also the high unemployment within the economy. The consumer confidence board said that consumer confidence has gone up 5% according to their polls, I wonder if this is more of a holiday thing and that the resurgent in the market is from the holiday season.